Real Results, No Fluff.

Prime Focus Technologies (PFT) is excited to announce its participation at NAB 2025, where it will showcase its CLEAR^® AI Agents and AI Applications—designed to deliver real results in postproduction and content supply chain workflows. CLEAR^® AI is purpose-built for video content and is set to reveal how these innovations can enable visible ROI for their AI investments today.

"AI hype is everywhere, but where’s the ROI in the now? At PFT, we've spent six years drinking our Kool-Aid and applying it to solve real-world challenges," said Ramki Sankaranarayanan, Founder and Global CEO at PFT. "Our customers are turning their content into a revenue engine, slashing costs and unlocking over $5 million in savings on an average. This AI delivers results today—not just for content teams, but for the balance sheet. And that's exactly why CFOs are backing it."

At NAB 2025, visitors to Stand #W2255 will see AI-powered Search and Action Content Co-Workers:

• Search & Metadata AI Agents: Struggling with content discovery? CLEAR^® AI’s Search & Metadata Agents go beyond keywords to empower your teams to retrieve assets for powerful story telling. Our AI Agents make it easier than ever to repurpose content, enabling new monetization channels and driving additional revenue.
• Action AI Agents for Content Creation: Looking to scale content production while keeping costs under control? CLEAR^® AI’s Content Creation Action Agents automate the time-consuming tasks of snackable content creation—from generating highlights to automating the editing process. This accelerates time-to-market and drives higher viewership and engagement. With proven success, including a 4X YouTube viewership increase and 22X revenue growth for a major broadcast network, our AI Agents is designed to turn your content into a revenue generator.
• Action AI Agents for Content Automation: Are inefficiencies in content operations slowing your growth? CLEAR^® AI Automation Agents take the heavy lifting out of operations—whether automating segmentation, ensuring compliance, or seamlessly adapting assets for global distribution. Experience a 25% increase in viewer retention, a 15% boost in ad revenue, and a reduction in manual compliance review time by 80%.

Beyond AI Agents, PFT will showcase powerful AI Applications designed to manage content, tasks, and workflows:

With applications like AI-powered Collaboration for dailies and context-aware MAM, CLEAR^® AI applications allow your teams to do more with less, while significantly reducing operational costs.

Media companies don’t have time for experiments that don’t move the needle. See us at NAB, Stand #W2255, and see how CLEAR^® AI delivers real results—no fluff.